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The group LATAM, a través of its cargo subsidiaries, cerró successfully a new season of San Valentín, reaffirming its leadership for the fourth timeñthe consecutive, in the envíthe aéflorist from Colombia and Ecuador con más de 24.000 tons of flowers transported to USA and Europe.
To meet the high demand of the season, the group deployedó for three weeks an operationón intensive with about 430 frequencies from Bogotaá, Averageín and Quito; ensuring the times, product care and direct connectivity to USA, main destination of transported flowers.
LATAM leader envíor flowers to the United States
“San Valentín is one of the seasons mádemanding conditions for the flower industry in the regionóno and, for quarter toñthe consecutive, returning to lead this market directly reflects the trust that our clients place in LATAM Cargo. Our role as an industry partner is not limited toóon specific datesíyou stay: accompaniesñWe love our clients throughout the year.ñO, ensuring capacity, operational flexibility and reliable service when máyes they need it”, I knowñaló Claudio Torres Faini, Commercial Director Sudamérich in LATAM Cargo Group.
Of the total transported, about 12.000 tons correspond to flowers originating in Ecuador, while más de 12.300 tons were moved from Colombia. These results were possible thanks to the robust capacity of the group's cargo fleet. LATAM and operational flexibility to respond to the high demand of the season.
The leadership of the group is based on an operationón sósmooth and permanent, backed by close and continuous work with clients, airport suppliers and equipment, focused on developing alternatives that ensure the best service and product care. This approach has allowed LATAM continue growing within the flower sector of the regionón. In that context, during 2025 the compañía transportó más de 245.000 tons of flowers from both países, reaffirming the relevance and scale of its operationón.
The group's cargo subsidiaries they count with the cargo fleetás largest of the regionón, además of access to the holds of the group's passenger planes. This combinationón, along with his experience in handling perishables, allows you to adapt flexibly to the needs of the market and ensure the care of the flower at each stage of its journey.
