KAYAK expands its presence in Latin America, the world's leading travel search engine, is expanding its presence in LATAM by launching a Spanish language site which will be available in the United States and in 14 new territories including Puerto Rico, Dominican Republic, Costa Rica, Ecuador, Venezuela, Guatemala, Panama, Uruguay, Honduras, The Savior, Nicaragua, Bolivia, Haiti, Paraguay. This enlargement, will involve marketing investment efforts so that the new markets fully understand how the travel tool works.
«Since KAYAK was launched in the largest markets in Latin America, we have received many requests from various Spanish speaking countries that did not have a dedicated site, and now we are addressing that need by expanding our presence for them.", Nicholas Scafuro said, Vice President of KAYAK LATAM. "At the same time, “The launch of the Spanish version will bring the Latino audience in the United States closer to our tool”.
In addition, KAYAK has launched a new website and mobile app design to help make searching for trips even easier.. New redesign offers a more user-friendly experience, along with fewer ads, faster results and modernized visuals used throughout the website and mobile app.
In addition to a more agile design, The new app includes easier access to filter and sort travel options to provide travelers with the information they need to make the right decisions..
«Our new website and mobile design focuses on both optimizing the user experience and design, all with the aim of making using KAYAK even easier and more fun», Scafuro said.. «KAYAK searches hundreds of travel sites to provide our users with information, "so it is critical that we present the information in a way that is as simple as possible for people to compare their options and choose what works best for them.".
The above information may include statements that are considered forward-looking.. These statements represent the current trial, are subject to uncertainties, They are not guarantees of future performance, and may not be up to date if conditions change. Actual results may be different.
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