✈️ Exclusive Benefits for Readers
Verified codes to save on your next trip.
the american airline JetBlue officially presented its new corporate image and paint that its planes will carry, a very big change compared to the previous concept.
JetBlue unveiled its new standard color scheme featuring a bold, all-blue design, emblematic of its role as an innovative and disruptive brand in the industry that customers love and trust to travel. From colorful tail patterns to special color schemes, JetBlue has always used custom designs to honor people, places and associations that make up their DNA. El nuevo «ícono en el cielo» le otorga a la aerolínea un diseño visual destacado a medida que se expande a nuevos mercados y ofrece propuestas centradas en el cliente en toda la industria de los viajes.
New JetBlue paint
The first aircraft to receive the new color design is an Airbus A321 with Mint®, aptamente llamado «A Defining MoMint», which comes into service 15 of June. JetBlue plans to refresh all of its current standard color schemes as part of its normal aircraft paint cycle.
«Los esquemas de colores siempre han sido parte de nuestra identidad. When you see a JetBlue aircraft, whether on land or in the air, queremos que los clientes nos reconozcan como una marca de viajes que los mueve de manera diferente a todos los demás», said Jayne O'Brien, JetBlue Chief Marketing and Loyalty Officer. «El nuevo diseño de colores nos ayuda a destacar entre un cielo de aerolíneas tradicionales y es un reflejo impactante de nuestro papel como un disruptor que combina de manera única tarifas más bajas y un excelente servicio».
The new color design is based on the heritage and unique personality of JetBlue, with favorite elements energized for a new era, such as:
- A blue fuselage that matches the company's namesake color.
- Iconic tail fin patterns are now energized and extended to hug the body and belly of the aircraft.
- A larger JetBlue logo to represent the bold impact these planes have on the industry.
- Colorful winglets add an extra touch of fun with a refreshed palette of accent colors.
- Aircraft pattern and JetBlue logo appear on the belly, which makes it instantly recognizable to spotters of airplanes.
In addition to the exciting changes on the outside, JetBlue has previously made several innovations in the interior of the aircraft to provide customers with a more comfortable travel experience, personalized and fun. The associations of JetBlue offer industry-leading, purpose-driven products, from free seatback entertainment to free broadband internet access Fly-Fi® de alta velocidad.
The bright and colorful elements highlighted in the new color design are also reflected in the new visual brand identity of JetBlue, which was rolled out to digital assets and social platforms earlier this year. As the company's first brand refresh in a decade, New colors and designs reflect a more cheerful appearance, contemporary and digital-focused. From the outside to the inside, every touch point in the customer experience JetBlue has been carefully created to honor its historic identity while signaling its bold moves to bring disruptive, customer-centric impact to new markets..
The color design is the first complete renovation of the paint of JetBlue. Customers can expect to see more new color designs with refreshed tail patterns later this year.
¿Qué te parece esta nueva imagen de la aerolínea? Let me know your opinion in the comments.
✈️ Exclusive Benefits for Readers
Search here for hotels ALL over the world at the best price.
