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Avianca Holdings executes a plan to strengthen the Brazilian market with the signing of two interline agreements with Brazilian airlines, one of them is blue.
The company concluded these agreements to provide greater connectivity options to its passengers and thus expand its travel offer in the most important air market in South America., after what the definitive closure of Avianca Brasil meant a few months ago, which was not part of the holding company anyway, but they shared a trademark.
With these interline agreements, which are already available in distribution systems and travel agencies, Avianca will be able to offer its passengers in a single purchase the opportunity to connect with 35 destinations within Brazil. Thus, Customers will make trips from the Lima or Bogotá hubs to Sao Paulo or Rio de Janeiro on flights operated directly by Avianca, to connect with internal routes that will be operated by these new allies. For his part, those originating in Brazil will have the possibility of connecting with the Avianca route network to reach around 80 destinations in America and Europe.
The destinations within Brazil that will become part of the Avianca network via an interline agreement are the following: Aracaju, White, Belo Horizonte, safe harbor, Brasilia, Rattlesnake, cuiabá, Campo Grande, Caldas Novas, Campina Grande, Curitiba, Caxias do Sul, Florianopolis, Fortaleza, Navigators, goiania, Manaos, Salvador Bahia, Iguazu, among others. With the addition of these destinations, Avianca Holdings' network expands via interline agreement to reach a significant percentage of Brazilian territory.
Operation of Avianca Holdings in Brazil
Currently, The international operation of the airline is made up of six daily flights that are served from the hubs of Lima and Bogotá to three Brazilian destinations. From Bogota there are two daily flights to Sao Paulo and one daily to Rio de Janeiro; for his part, From Lima there are daily flights to Sao Paulo, Rio de Janeiro and Porto Alegre.
Flights to Sao Paulo are operated on Airbus A330, In total the airline offers about 1.200 chairs per day to Brazil.
Strategy to Strengthen the Brazilian market
In addition to the signing of these interline agreements, The airline is carrying out other actions that allow it to strengthen its market position in Brazil. The most relevant initiative is the hiring of our own team in the country:
- Formation of our own team in Brazil: This team, from 15 people, It is made up of a Sales Manager, a Marketing Leader and 13 business executives. On the other hand, The airline has directly assumed the airport administration and management of its flights with the hiring of personnel at its three operating bases.: São Paulo, Rio de Janeiro and Porto Alegre.
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