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Iberia will consolidate in the summer of 2023 your recovery after the pandemic, focused on their markets with long-haul flights in Latin America and USA.
For the aviation sector, summer season starts on 25 March and runs until 28 October, six months in which Iberia's biggest bet will focus on Latin America. After the recovery of your entire network of destinations, the airline has scheduled capacity increases in its most strategic markets in this region, will deploy Marketing campaigns and other communication actions, public relations and sponsorship to increase your brand recognition in the 16 Latin American countries where it flies.
These are the main novelties of Iberia during the summer season.
Offensive in Latin America
In the summer season Iberia will recover all its pre-pandemic flight offer and, even, has programmed a growth of its operations of the 23,4 percent over 2022 and also above 2019: 2 percent more flights in the summer season, and five percent more than in the global of the year.
Specific, will offer about 280 weekly flights with 18 destinations in 16 countries of Latin America:
- Bogota: Colombia is being one of Iberia's star markets. In the last year it has grown from 10 a 14 frequencies; from june, will operate 18 frequencies and the intention of the company is to offer 21 frequencies - three daily flights- From November, which would mean tripling its capacity compared to 2019.
- Buenos Aires: The two daily flights with the capital of Argentina are consolidated
- Lima: Iberia grows from seven to 10 frequencies from June until the end of the year, with the intention of reaching the double daily flight.
- Mexico: They remain throughout 2023 the three daily flights that were reached in December 2022, already above pre-pandemic capacity.
- Quito: The six weekly frequencies are also consolidated -two more than last summer-, which are added to three other frequencies with Guayaquil.
- Montevideo: Since January, Iberia offers up to seven weekly frequencies, that will be maintained for most of the year
- On Santiago de Chile the daily flight is consolidated.
- Rio de Janeiro: The operation continues with three weekly frequencies, that are added to seven others with São Paulo
- On Central America, the increase in daily flights on the route is consolidated Guatemala-El Salvador which occurred in december, the same as in San Jose, Costa Rica. Panama will have between five and seven weekly frequencies throughout the summer, and daily flight already from November.
- At Caribe, Havana will have five frequencies from September, on Santo Domingo the pre-pandemic operation is consolidated with a daily flight, and in Puerto Rico six weekly frequencies will be reached in July and August.
- And in Caracas, the three daily frequencies with which Iberia resumed the route last November are consolidated.
Return to Washington and San Francisco
On USA, Iberia will recover its summer routes with Washington and San Francisco. What's more, from june, will grow to the daily flight with Dallas. Total, has scheduled about a 15 percent more flights with USA what in 2022: until 124 weekly flights between Spain and eight destinations in USA. Specific:
- New York: Two daily flights from March, that will be maintained beyond the summer season until the end of the year
- Miami: Two daily flights that will also be maintained throughout the year
- Chicago: Daily flight from March to December
- Boston: Daily flight from April to October
- Dallas: Iberia has operated this route throughout the winter -it was initially launched as a seasonal route last June with four weekly frequencies-, and from April it will grow to five frequencies, to six in May and will arrive on the daily flight from June to October.
- The Angels: This route will have four frequencies in April that will increase to five from May to October and, what's more, Iberia will operate it with its largest aircraft, the Airbus A350 with capacity for 359 passengers.
- Washington: Iberia will operate this route again from April to October with four weekly frequencies.
- San Francisco: This seasonal route returns from May to October with three weekly frequencies.
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