Avianca presentó Officially its new uniforms, A collectionón that mix elegance, comfort and pride of belonging to the second airlineínea más ancient of the world.
The process beganó Listening to the collaborators, whose recommendations became the main inspirationón of the designñO. With these bases, The renowned designñAdor Juanjo Oliva, with 25 añthe trajectory, the leaderó The creative proposal with Robert Duke, Avianca cabin crew and winner of the internal contest “Design LaboratoryñO”. Both added their visionón, Experience E Innovación to give life to a collectionón that reflects the essence and modernity of the airlineínea.
New Avianca uniforms
The new uniforms startán to show off from thisñor and dressán a más de 10.000 employees between pilots, crew, airports, maintenance, land operators and personnel Avianca Cargo. Esta renovationón marks a new capíTulle in the history of the airlineínea, Well úlast time I changedó The uniformity was in theñO 2018. further, The ancient uniforms will be givená a second use in comprehensive projects in which materials can recirculate andí minimize its environmental impact.
“Each uniform represents a lot más that a garment: It symbolizes the history and commitment of those who receive our passengers, He accompanies themñAn on his trip and make it possible for Avianca to continue connecting to Latinamérich with the world. Esta renovationón is a recognition of professionalism and the PASIón of our collaborators, True Compa Ambassadorsñía and protagonists of our transformationón”, Frederico Pedreira, CEO of Avianca.
Details of the new collectionón
- All uniforms incorporate a blue and red ribbon, Inspiring En La Renovacióbrand n 2023: The blue that remembers that “The sky belongs to everyone” and the red that honors más de 105 añthose of history.
- New pieces such as airport veins are included, Overphalds for Challenges, belts, Fajines and Pañassumed, diseñADAS to provide greater comfort and adaptability to different climates.
- The materials are of high quality, frescos, towardsátiles y fáwhich de cuidar, thought for all body types and to adapt to each role.
- In footwear, the collectionón suma mocasines, Heels and tennis, además of the IC bootsóNicas for maintenance, operationón terrestrial and avianca position.
- Para Esta renovationón were made más de 282.000 garments, of which the 94% were elaborated with the talent and pride of Colombian hands.
These new uniforms not only represent a renewalón iséethics, but the pride of thousands of collaborators that each DíThey make it possible for Avianca connect millions of people. With this collectionón, the airíNEA opens a new capíTulle in its history, reaffirming your identity, His commitment to excellence and his visión to continue connecting to Latinoamérica with the world.
